Coaching Model Margin Calculator
Eighteen inputs, three delivery models, one answer. See whether semi-private or small-group clears the launch bar for your specific book — or whether you'd be selling discounted 1:1 and calling it group.
Start from a persona
1:1 Coaching
Your one-to-one baseline — the model every group offering is measured against.
Your standard one-to-one session rate per hour.
Billable 1:1 hours in a typical week.
Per-session variable cost (your time value, materials, app fees).
Semi-Private
2–4 clients per session at a per-seat price. Set hours to 0 if you don't run semi-private.
Price per seat, per session.
Average filled seats per semi-private session (typical band 1–4).
Billable semi-private hours per week.
Share of booked seats that show up. Below 50% breaks the model.
Per-seat variable cost for a semi-private session.
Monthly cancellation rate. Captured for your 12-month LTV view in the kit.
Small-Group
4–12 clients per session. Set hours to 0 if you don't run small-group cohorts.
Price per seat, per session.
Average filled seats per small-group session (typical band 4–12).
Billable small-group hours per week.
Share of booked seats that show up. Below 50% breaks the model.
Per-seat variable cost for a small-group session.
Cohort run length (typical band 4–16 weeks).
Monthly cancellation rate. Captured for your 12-month LTV view in the kit.
Shared Cost & Retention
Fixed costs feed the break-even math; churn is captured for the 12-month LTV view in the kit.
Rent, software, insurance, ad spend — costs that don't scale with seats.
Monthly 1:1 cancellation rate. Captured for your 12-month LTV view in the kit.
Free • No credit card required • Results in 90 seconds
Ready to manage your training business?
FitFlow helps personal trainers save time, grow their client base, and run a more profitable business.
Join the Waitlist